For the ERSTE Foundation Roma Partnership, the VPO defined a result-based measurement process that each partner would go through at the beginning of each year of cooperation, following precise objectives and their outputs, outcomes and results.
The VPO established a set of objectives to cover the variety of organisations that are part of the partnership. Each organisation has to fit in at least one category, but they can choose which one:
|Target group, i.e. Roma people
|Additional income generation
|Improvement of well-being/life chances
ROMANI’s primary objective is to change people’s perceptions about Roma people and culture (social sensitisation) but they also provide job opportunities for Roma people.
The VPO uses the following indicators to measure the increase of social sensitisation:
- Number of visitors on the website
- Number of followers + Average reach per post on ROMANI’s Facebook Page
- Number of people who have seen each video
- Number of press release about ROMANI Design (both online and offline)
What they think
“The secret of the success of our cooperation with ERSTE Foundation is based on the personalised mentor programme they offered as a part of their Roma Partnership programme. Our intensive collaboration extended to specifically our needs and activities through systemic and project-based areas. A unique connection was built between us, based on open communication, flexibility and personalised support, resulting in genuine improvement.”
Erika Varga, Founder, ROMANI Design
“ROMANI established itself as a fashion brand promoting Roma heritage at a global level thanks to their incredible determination and hard work. ERSTE Foundation is pleased and honoured to have been part of this fantastic development together with Erika Varga and her team.”
Alina Şerban, Project Manager Social Development, ERSTE Foundation